Tracking and evaluation of online platforms for the diffusion, documentation and communication of cultural and heritage institutions (ÒLIBA, 2002-2003)

Glòria Munilla, Elena Ferro, David Garcia

Abstract


One of the main objectives of the ÒLIBA research project is to evaluate results. While the evaluation process that measure the success or failure of a face-to-face exhibition in the field of heritage and museums is complex enough, the process of analysis is even more complicated in the virtual world, for a variety of reasons (the specific nature of audience studies in the museums sector, the limited experience of the virtual world and the specific nature of the digital environment being the most obvious.)

Keywords


Evaluation; Public; Museums; Heritage; Cybermuseography

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